Okay -- so we've got the book out. Now the marketing.

Any ideas?

Could we organise a 'virtual book launch' maybe through Twitter or something? Say in two weeks' time? I don't know what I'm talking about just thinking out loud. Maybe organise an hour that suits folk and chat about the collection to raise awareness? Again -- clueless don't know how that would work.
Post your suggestions an ideas, maybe someone will have a cracker we could exploit.
Could have a virtual 'signing session' -- a tweet with the sentiment you'd scribble for a personal message. Get a good conversation going.
I'm not on Facebook so I have no idea how something there might work.
Those of you who have blogs -- would you like to interview a few contributors, maybe ask them about the inspiration for a particular poem you've admired/appreciated?